Tuesday, June 21, 2011
Monday, June 20, 2011
Rediscovery of Hurtigruten: beautiful journey along Norway's coast
Thanks to nrkbeta, youtube and creative commons.
Hurtigruten 5 days TV marathon June 2011
SOME FACTS: 8040 minutes of sea and arctic nature - on TV channel nrk2 and the Internet (creative commons).
BACKGROUND. Hurtigruten, the Norwegian Express Line, has for well over 100 years been the backbone of coastal Norway, bringing people and goods up and down the weatherbeaten west coast towards the north of Norway. It has struggled to survive and be prosperous in a mixed economy of private and public support and investments.
COASTAL CULTURE. More than a pure enterprise it is no doubt about a broad interaction and transportation of people and things, in fact, even dead bodies. Hurtigruten thus encompasses both daily and extraordinary transportations, as well as people experiencing nature and how to cope with it in the living coastal cultures. This TV, realworld and social media event uncovers through creative use of multimedia the encounters and experienced beauty of a number of scattered places, regions, inhabitants and families, locals and visitors to Norway's coast.
FLEET. Currently, a fleet of 11 ships service 34 ports from Bergen to Kirkenes, covering a distance comparable to the distance Oslo – Tunisia. Daily, and all year round.
WHY. Why this TV marathon from a coastal sea cruise, although among the most beautiful ones? Why are they - over in nrkbeta - doing this? It has been prepared for some months (*cf. e.g., invitation to an open-source ideation in January 2011, maybe more info to be checked here later). The idea emerged after the minute by minute 7 hours realtime show on TV, nrk2, of the railway experience from Bergen to Oslo, which achieved a lot of media attention and many viewers. But why doing more of this?According to nrkbeta's website, an article by ANDERS HOFSETH, dated 16. June, 2011:
"Primarily because we’re a publicly funded Public Service Broadcaster with a responsibility towards Norwegian culture; a responsibility for covering things important to the inhabitants of a small country, a country that in spite of, or perhaps because of our significant oil wealth has a vulnerable culture. And programmes like this aren’t economically feasible for a commercial channel; to a large amount of the public it probably seems completely useless, but to some of our viewers it can have a very high value, be something they wouldn’t get in any other way, and in twenty or two hundred years, it will be a strange document of life at the edge of civilisation from a different time."
Also, there’s the NRKbeta Doctrine, stating: "The only way to control your content is to be the best provider of it."
EXPERIENCES SO FAR. Indeed, ample evidence suggests that nrkbeta and cocreators have done it again. Provided many with a triggering enduring experience. Because this is not merely about clock-time, it is about enduring time minute by minute. It encompasses both the subjective and intersubjective experiencing of something both locals and spectators may easily relate to, like hurtigruten.
Despite nrkbeta's relatively modest reasoning about it above, #hurtigruten in realtime and on TV, cell phone and twitter etc. has become a huge event and a success already in many ways including gaining hundreds of waving families and engaged or disengaged citizens along the coast and thousands (or sometimes millions) of participating viewers. In many ways, the current journey has become an umbrella and magnet for many kinds of encounters and performances. People are active with their experiencing including often their second screens whether it is a normal mobile, smart phone, iPad or lap top, camera etc. Several twitter reports have pinpointed that even shares in hurtigruten's shipping companies have gone up as well.
Just a wild thought: Maybe some of the key share owners could perhaps consider to give something back, for instance, to the further creative work in some ways?
CONTINUED ACCESS. The live stream is available at nrk.no/hurtigruten from Thursday June 16th 2011 until the ship lands in Kirkenes Wednesday June 22nd. Info on how to download etc. can be found there as well. You can reuse but need to acknowledge the cocreators and rights.
Content licensed under Creative Commons Source: NRKbeta.no http://nrkbeta.no/2011/06/16/hurtigruten-eng/ Norsk versjon av artikkel [...]
http://nrkbeta.no/2011/06/16/hurtigruten/
BACKGROUND. Hurtigruten, the Norwegian Express Line, has for well over 100 years been the backbone of coastal Norway, bringing people and goods up and down the weatherbeaten west coast towards the north of Norway. It has struggled to survive and be prosperous in a mixed economy of private and public support and investments.
COASTAL CULTURE. More than a pure enterprise it is no doubt about a broad interaction and transportation of people and things, in fact, even dead bodies. Hurtigruten thus encompasses both daily and extraordinary transportations, as well as people experiencing nature and how to cope with it in the living coastal cultures. This TV, realworld and social media event uncovers through creative use of multimedia the encounters and experienced beauty of a number of scattered places, regions, inhabitants and families, locals and visitors to Norway's coast.
FLEET. Currently, a fleet of 11 ships service 34 ports from Bergen to Kirkenes, covering a distance comparable to the distance Oslo – Tunisia. Daily, and all year round.
WHY. Why this TV marathon from a coastal sea cruise, although among the most beautiful ones? Why are they - over in nrkbeta - doing this? It has been prepared for some months (*cf. e.g., invitation to an open-source ideation in January 2011, maybe more info to be checked here later). The idea emerged after the minute by minute 7 hours realtime show on TV, nrk2, of the railway experience from Bergen to Oslo, which achieved a lot of media attention and many viewers. But why doing more of this?According to nrkbeta's website, an article by ANDERS HOFSETH, dated 16. June, 2011:
"Primarily because we’re a publicly funded Public Service Broadcaster with a responsibility towards Norwegian culture; a responsibility for covering things important to the inhabitants of a small country, a country that in spite of, or perhaps because of our significant oil wealth has a vulnerable culture. And programmes like this aren’t economically feasible for a commercial channel; to a large amount of the public it probably seems completely useless, but to some of our viewers it can have a very high value, be something they wouldn’t get in any other way, and in twenty or two hundred years, it will be a strange document of life at the edge of civilisation from a different time."
Also, there’s the NRKbeta Doctrine, stating: "The only way to control your content is to be the best provider of it."
EXPERIENCES SO FAR. Indeed, ample evidence suggests that nrkbeta and cocreators have done it again. Provided many with a triggering enduring experience. Because this is not merely about clock-time, it is about enduring time minute by minute. It encompasses both the subjective and intersubjective experiencing of something both locals and spectators may easily relate to, like hurtigruten.
Despite nrkbeta's relatively modest reasoning about it above, #hurtigruten in realtime and on TV, cell phone and twitter etc. has become a huge event and a success already in many ways including gaining hundreds of waving families and engaged or disengaged citizens along the coast and thousands (or sometimes millions) of participating viewers. In many ways, the current journey has become an umbrella and magnet for many kinds of encounters and performances. People are active with their experiencing including often their second screens whether it is a normal mobile, smart phone, iPad or lap top, camera etc. Several twitter reports have pinpointed that even shares in hurtigruten's shipping companies have gone up as well.
Just a wild thought: Maybe some of the key share owners could perhaps consider to give something back, for instance, to the further creative work in some ways?
CONTINUED ACCESS. The live stream is available at nrk.no/hurtigruten from Thursday June 16th 2011 until the ship lands in Kirkenes Wednesday June 22nd. Info on how to download etc. can be found there as well. You can reuse but need to acknowledge the cocreators and rights.
Content licensed under Creative Commons Source: NRKbeta.no http://nrkbeta.no/2011/06/16/hurtigruten-eng/ Norsk versjon av artikkel [...]
http://nrkbeta.no/2011/06/16/hurtigruten/
Saturday, February 5, 2011
MOCA! New York Museum of Chinese in America
Museum of Chinese in America's new home at 215 Centre Street in New York's Chinatown. Photo credit: Pentagram.
I like the new identity program of New York Museum of Chinese in America: MOCA.
It is designed by Pentagram with this Project Team: Michael Bierut, partner-in-charge and designer; Yve Ludwig, designer (identity and signage); Rion Byrd-Gumus, designer (signage).
NEW MUSEUM BUILDING. During the past year, MOCA celebrated its first anniversary in its new home designed by the architect Maya Lin. She's done remarkable things from sculpture to architecture to landscape design. This post however is about Pentagram's identity work, though we may need some background about the museum itself.
WHAT IS MOCA. I quote from Pentagram's web pres:
- Founded in 1980 as a project to commemorate the history of New York’s Chinatown, the museum has grown over the years and is now recognized as an important national institution. In 2009 the museum relocated to a space at 215 Centre Street, a 12,000 square-foot former industrial machine repair shop on the border of Chinatown and Soho. After many years at 70 Mulberry Street, a location it shared with other community groups (and where it still maintains a Collections and Research Center), the move to the new space marked the institution’s growing confidence and optimism.
NEW IDENTITY. Here is how the identity program is presented:
- Pentagram’s Michael Bierut and Yve Ludwig designed an elegant new identity for MOCA that takes its cues from Lin’s architecture. The square logos—one the museum’s full name, the other the acronym—work in combination with their typical “chop” in Chinese characters, which the designers also modified. The word “Chinese” (or, in the acronym version, the letter C) is marked with a color shift to emphasize the museum’s focus. The same square motif recurs in other layout elements and the signage. Like the space itself, the identity and graphics avoid any overt references to the clichés of Chinese or Asian culture. Instead, the identity is meant to be a neutral frame, with the subject matter of the museum’s collections and exhibitions providing the specific and authentic content. The font Verlag is used throughout.
http://pentagram.com/en/new/2011/02/new-work-museum-of-chinese-in.php
Thursday, January 20, 2011
Living without money - See it on TV and you tube
Trailer. Credit filmmaker and YOU TUBE.
Here is more info about the creators and links.
THE FILM TEAM:
Line Halvorsen, director
Jan Dalchow, producer
Paolo Pallavidino, producer
FILM SCREENINGS:
info@livingwithoutmoney.org
FESTIVAL DISTRIBUTION:
The Norwegian Film Institute
int@nfi.no
WORLD SALES:
info@livingwithoutmoney.org
HEIDEMARIE SCHWERMER:
ivory@free.de
www.heidemarieschwermer.com
I have not yet seen the film but looking forward to see it hopefully soon. If you're impatient there is an option to see on tv.
See it on TV
Living without money film to Oslo soon
(First photo: Tone Andersen, second photo: Daniel Mazza).
Living Without Money is selected for the Eurodok Festival in Oslo, 16.-20.mars
Excerpt from synopsis:
The documentary Living Without Money portraits the life of 68 year old Heidemarie Schwermer, a German woman who made a deliberate choice to stop using money 14 years ago. She cancelled her apartment, gave away all of her belongings and kept nothing but a suitcase full of clothes. This was a decision that changed the entire outlook on her life dramatically.
Today, after 14 years, she is still living almost without money and claims she is feeling more free and independent than ever. The film follows Heidemarie in her day to day life and shows the challenges she meets by living an alternative lifestyle.
http://t.co/Rylug0o
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